Our Story
Willow Collective exists to provide women from all over Australia and beyond with genuine, beautiful, and versatile fashion choices that are adaptable to every lifestyle, body, and occasion.
Since 2019, Willow Collective’s renowned boutique retail outlet, located in beautiful Mudgee, (Australia’s top tourism town 2021 and 2022), has offered quality fashion and labels that echo the diverse needs of our customers, from the country to the coast, city and beyond.
Katy Henderson, Willow Collective Founder and Owner, loves fashion, people and being an independent businesswoman. Katy is passionate about empowering women through comfortable, chic, and versatile fashion, and firmly believes that the right outfit can make your day, night, or special event by boosting your confidence, and making you look and feel beautiful.
Katy hand selects every label, design, and piece for Willow Collective, to guarantee that she is providing the best fashion, accessories and options for Willow Collective’s loyal customers, visitors and online friends.
On 14th September 2019, Willow Collective became the first The Kindred Co concept store in Australia, a union of like-minded, professional businesswomen, uncompromising fashion, and beautiful Australian products, which allowed Katy to further her commitment to supporting local economies and sustainable fashion.
When you enter The Willow Collective boutique, you will find a welcoming, friendly, and helpful team that cannot wait to help you find your next signature piece, a special accessory or even achieve a full wardrobe make over.
Remember if you would like early access to our sales, special events and all our fashion tips and tricks, please subscribe to our VIP e-Newsletter.
Contact us anytime via email info@willowcollective.com.au , direct message, Instagram: @willowcollectivemudgee or
Facebook @willowcollectivemudgee